Call it an organic connection.
The United States Department of Agriculture (USDA) announced today that the European Union (E.U.) and U.S. have agreed to a “historic” new partnership, opening their doors to one another’s organic products. The two powerhouses are the largest organic food producers in the world, and U.S. Deputy Agriculture Secretary Kathleen Merrigan is calling the development “a win” for the American economy.
“This partnership connects organic farmers and companies on both sides of the Atlantic with a wide range of new market opportunities,” Merrigan said in the USDA’s press release.
Together, the U.S. and E.U. organic sector is valued at more than $50 billion.
E.U. Commissioner Dacian Ciolos says the agreement will bolster competition in the organic food business because organic farmers and food producers will have easier access and fewer costs when they attempt to penetrate foreign markets. Previously, selling in both markets required separate certification processes, amounting to a lot of red tape.